Hen parties get lucky!

The ‘hen party’ as we know it, is undergoing a huge transformation!


Gone are the days when the bride to be and her friends simply headed out for a night on the town to celebrate the impending nuptials.


Nowadays a ‘hen’ and her ‘chicks’ are much more likely to celebrate with a weekend away, or a pole dancing class or even a lingerie party.


A sign of the country’s wealth certainly, but also a sign of the country’s move away from the pub culture to explore other forms of entertainment and opportunities for ‘female bonding’.


Embracing this changing culture, leading female fashion story, SASHA has newly launched a promotion perfectly suited to helping any hen party find its wings.


SASHA, has joined forces with rewards and incentives company, WIN|WIN HotelPoints to deliver an inspired promotion in each of its 45 stores nationwide.


Any customer spending â‚ ¬50 or more in a SASHA store will automatically receive a â‚ ¬79 spa break voucher that entitles two people to take one night B&B, one dinner and one Deluxe Spa Treatment for just â‚ ¬79 per person sharing. Vouchers are redeemable anytime from a fantastic range of 3 and 4 star hotels throughout Ireland.


Speaking about the promotion, Rachel Cunningham, marketing manager for SASHA said, “This is a perfect opportunity for hen party-goers to organise a fabulous weekend away for themselves – on a budget. They simply drop into a SASHA store, pick up something glamorous to wear for the party and then use the voucher to have more ‘quality time’ with their friends and make sure they’re looking their best.”


Cunningham continued, “For example, if five friends each purchased something to the value of â‚ ¬50 from SASHA during the promotion they could organise a weekend hen party (with dinner, accommodation and a spa treatment) at a four star hotel for 10 friends at only â‚ ¬79 per person. It’s easy, economical and different. Oh course this offer isn’t just open to hen parties but all our customers.”


Booking a break is made easy, all people have to do is log onto www.sashaspabreaks.com or alternatively call 0818 242 010, the spa breaks ‘hotline’, which is operated by WIN|WIN HotelPoints.


According to James Lenehan, managing director of WIN|WIN, “I can’t admit to understanding the nuances of the ‘hen party’ experience but I do know that every lady loves fashion and pampering – so this is a match made in heaven.”


He continued, “We’ve made redemption of this promotion as simple as possible so it’s now up to hen party organisers out there to spread to word!”


For further information, www.winwin.ie


James Lenehan, WIN|WIN, 01 6675377


Leeann Matthews, Practice PR, 086 852 8757